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知到国际市场营销学2063880章节测试答案

第一章 单元测试文章目录第一章 单元测试第二章 单元测试第三章 单元测试第四章 单元测试第五章 单元测试第六章 单元测试第七章 单元测试第八章 单元测试第九章 单元测试第十章 单元测试1、判断题: 2:The uncontrollable factors affecting international marketing are limited to political forces, economic climate, and competitive structure.

The uncontrollable factors affecting international marketing are limited to political forces, economic climate, and competitive structure.
选项:
A:对
B:错
答案: 【错】
2、判断题:
The business activities of international marketers are not affected by competition in their domestic market.
选项:
A:对
B:错
答案: 【错】
3、单选题:
With respect to the environment in which a business operates, factors such as competition, political and legal forces, economic climate, would all be classified as:

选项:
A:predicatable elements
B:demographic elements
C:uncontrollable elements
D:
Level of technologyLevel of technologycontrollable elements
答案: 【uncontrollable elements

4、单选题:
_____ is an unconscious reference to one’s own cultural values, experiences, and knowledge as a basis for decisions.
选项:
A:Segreation
B:Holism
C:Nativism
D:Self-reference criterion
答案: 【Self-reference criterion】
5、单选题:
Which of the following is closely related to the self-reference criterion?
选项:
A:Marketing mypoia
B:Ethnocentrism
C:Differentiation
D:Multiculturalism
答案: 【Ethnocentrism】
第二章 单元测试1、单选题:
Geographical location plays a part in access to
选项:
A:markets
B:economics
C:politics
D:people
答案: 【markets】
2、单选题:
Which of the following arguments regarding the need for protectionism is recognized by economists as valid?
选项:
A:Encouragement of capital accumulation
B:Need to keep money at home
C:Protection of an infant industry
D:Conservation of natural resources
答案: 【Protection of an infant industry】
3、多选题:
The Principles of The Belt and Road are including
选项:
A:The Initiative is open for cooperation
B:The Initiative is harmonious and inclusive
C:The Belt and Road Initiative is in line with the purposes and principles of the UN Charter
D:The Initiative follows market operation
答案: 【The Initiative is open for cooperation;
The Initiative is harmonious and inclusive;
The Belt and Road Initiative is in line with the purposes and principles of the UN Charter;
The Initiative follows market operation】
4、判断题:
Countries along the Belt and Road have their own resource advantages and their economies are mutually complementary.
选项:
A:错
B:对
答案: 【对】
5、判断题:
Climate is one of the most important factors in development is geography.
选项:
A:对
B:错
答案: 【对】

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